The Guerilla Marketing Campaign That Could Save Lives
In what looks like a practical joke at Holly Ashcraft’s expense is…

…actually a brilliant guerrilla marketing campaign. If it turns your stomach, well that’s good.

If you think it’s in poor taste, so is tossing a new born in a trash bin. Too bad this campaign didn’t run in the USC area.
tags: USC infanticide holly ashcraftmarketing guerrilla marketing
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