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Box Office Flop: Amazon’s absurd Unbox service

Amazon UnBox Video is really lame. If you don’t believe us, check out their licesening terms (as reveiwed by Uninnovate.com).

* You must install any software patch Amazon releases or you can no longer watch movies you have already purchased. Imagine if you couldn’t watch DVDs anymore unless you agreed to let Sony poke around inside your DVD player anytime it wanted.

* You must agree to let Unbox report what movies you watch back to Amazon without notice.

* If you try to uninstall Amazon’s Unbox player for any reason, Amazon has the right to automatically delete all of your movies without notice to you.

* You have to agree to let Amazon spam your computer with “promotional downloads” that appear unsolicited in your Unbox player. You also have to agree to let Amazon delete these promotional downloads from your computer without notice.

* Amazon can discontinue the Unbox service at any time without liability. What happens to all the movies you bought then?

* Amazon can change the terms of the agreement at any time and you must agree to the changes or you lose the right to continue watching all of the movies you bought.

Is this the best you can do Amazon? No wonder Netflix continues to do so well.

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